Post by : Shakul
The international conference and exhibition “Turkmentravel – 2026” kicked off in Ashgabat on April 15, 2026, uniting policymakers, industry experts, entrepreneurs, and global leaders to explore tourism's future in the region.
A standout moment was the keynote from Cordula Wollmut, Regional Director for Europe at the United Nations World Tourism Organization. She underscored the swift rise of Central Asia as a prime tourism destination on the global stage.
Wollmut noted that the stability, safety, and vibrant cultural heritage of the area are major factors drawing international travelers and investments.
She pointed out Turkmenistan's critical role in developing a robust tourism brand for Central Asia, capable of elevating the region's global profile.
The UN tourism organization reaffirmed its dedication to partnering with Turkmenistan by promoting modern technology integration in tourism offerings, fostering sustainable infrastructure, and boosting foreign investments.
Wollmut emphasized that Turkmenistan has the foundational elements needed to establish itself as a competitive force in the global tourism landscape, assuming a methodical and innovative approach to development.
Unlocking the tourism potential could lead to new economic prospects, job creation, and contribute to a more sustainable and inclusive international tourism ecosystem.
The conference is set to catalyze future collaborations, partnerships, and strategic plans to propel tourism growth in both Turkmenistan and the Central Asian region.
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