Post by : Shakul
The Arab Tourism Organization celebrated excellence in the tourism sector by presenting the prestigious 2026 Ibn Battuta Tourism Award during a special ceremony held at its headquarters in Jeddah. The annual event brought together tourism executives, business leaders, investors and influential personalities from across the Arab world who have played significant roles in advancing the tourism industry.
The ceremony was organized under the theme “Investment and Tourism,” highlighting the growing importance of tourism investment in driving economic growth and creating new opportunities across Arab countries. The event served as a platform to recognize individuals and organizations that have made outstanding contributions to strengthening the tourism sector and enhancing its regional and international competitiveness.
Speaking during the ceremony, Arab Tourism Organization President Dr. Bandar Al-Fehaid emphasized that the award reflects the organization's commitment to encouraging tourism investment and supporting initiatives that contribute to sustainable economic development. He noted that tourism remains one of the most important sectors for diversifying income sources and creating long-term economic value.
Dr. Al-Fehaid highlighted the organization's ongoing efforts to attract investment capital into Arab tourism markets while supporting innovative projects that improve tourism infrastructure and visitor experiences. He stressed that strategic partnerships between public and private sectors are essential for accelerating tourism growth throughout the region.
The event also showcased the achievements of individuals and institutions that have demonstrated leadership in tourism development, hospitality, destination promotion and investment. Their efforts have helped strengthen the Arab world's position as an attractive destination for travelers and investors alike.
During the closing ceremony, certificates of recognition and commemorative shields were presented to honored guests and participating entities. The awards recognized their valuable contributions toward supporting tourism initiatives and advancing the objectives of the Arab Tourism Organization across multiple countries.
The 2026 Ibn Battuta Tourism Award ceremony reaffirmed the growing role of tourism as a key driver of economic diversification and sustainable development in the Arab region. Organizers expressed confidence that continued cooperation and investment will further strengthen the sector and create new opportunities for future growth.
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